Why Sumo Marketing Group Is the Best Social Media Agency in the North East

When it comes to social media marketing that delivers real, measurable results, Sumo Marketing Group leads the way in the North East. We’re not just another agency—we’re a strategic partner for businesses that want to grow, engage, and thrive in today’s fast-paced digital environment.
Proven Track Record of Exceptional Results
At Sumo, we believe results speak louder than buzzwords, and the data backs us up.
Take our recent work with a premium North East Kitchen and home interiors brand. They came to us with a clear brief: they didn’t just want engagement—they wanted qualified leads. We built a full-funnel strategy that moved their audience from curiosity to conversion.
- Thousands of local impressions across Facebook and Instagram
- Video completion rates exceeding 45%—almost double the industry average
- Lead costs under £40 per conversion, while competitors were paying £60+
This success wasn’t about throwing money at ads. We used deep regional insight to create content that resonated with local homeowners and optimised the campaign weekly based on performance data. By April 2025, lead volume hit an all-time high and continued to perform strongly into May, thanks to strategic planning, not chance.
We also supported a leading North East food distributor with a completely organic campaign from January to June 2025. No paid boosts, just smart content and consistent engagement.
- Facebook reach exploded to 85,270—a 1,700% increase
- Instagram followers grew by 86.4%, with multiple content-driven peaks
- LinkedIn engagement soared, with 62.5% more comments and a high engagement rate of 13.9%
For any brand looking for a social media agency in the North East that delivers both performance and insight, this is what true regional expertise looks like.
Specialised Social Media Expertise for North East Markets
We don’t use cookie-cutter strategies. Every campaign we create is tailored to the behaviours, culture, and expectations of North East audiences. We know how to engage consumers in Newcastle, build trust in Durham, and speak the language of Sunderland businesses.
As a leading Social Media Company in the North East brands rely on, we leverage geo-targeted content, regional insights, and smart segmentation to ensure that campaigns aren’t just seen—they’re remembered.
From audience targeting to content tone, we craft strategies that reflect local values while hitting business goals. That’s what makes us a standout social media agency in the North East.
An Innovative, Results-Driven Approach
Social media moves fast—and we move faster. At Sumo, we stay ahead of trends, platform changes, and audience behaviours to ensure every campaign delivers lasting impact.
Take LinkedIn, for example. The algorithm has shifted dramatically—it’s no longer about virality, it’s about value. Impressions are down by as much as 65%, but engagement is rising—up by 12% on average. We’ve adapted our strategies by leaning into formats that outperform:
- Carousels and PDFs that generate up to 1.9x better performance
- Native, vertical videos with strong hooks
- Long-form comments (10+ words) to improve post reach
- Value-first content that encourages real conversation
Our team has already implemented seven proven strategies to help clients cut through the noise in a crowded feed, and it’s working.
And it’s not just LinkedIn. Across Facebook, Instagram, and more, we constantly test, learn, and refine—from A/B testing creatives to weekly ad optimisation. If you’re looking for a Social Media Marketing specialist in the North East, that turns algorithm changes into opportunity, you’re in the right place.
We bring together creativity and performance like no other social media agency in the North East, constantly delivering campaigns that connect, convert, and compound results.
A Team That Knows the North East
Our greatest asset is our people. From seasoned strategists and content creators to account managers who understand local business challenges, every member of the Sumo team brings unmatched experience and regional insight.
We’re proud to be based in the North East, and even prouder to help North East businesses succeed. Whether you’re looking for a local partner or a Marketing Agency Newcastle brands can trust, our team is ready to help you grow.
Full-Service Social Media Solutions
We go far beyond posting updates. Our end-to-end service includes:
- Full-spectrum social media management
- Integrated content and campaign planning
- Community engagement and reputation management
- Advanced reporting and performance tracking
Whether you need a full social overhaul or targeted campaign support, we deliver.
Flexible, Transparent Pricing
We know that every business is different, so we offer:
- Flexible packages tailored to your needs and budget
- No hidden fees or restrictive contracts
- Scalable solutions that grow with your business
Our goal is to deliver value at every stage, without locking you into long-term commitments.
Local Focus, Global Standards
While our roots are local, our standards are global. Every campaign we run meets best-in-class performance benchmarks, while staying true to the voice of the North East. We collaborate with regional organisations, stay on top of local trends, and ensure every piece of content feels relevant and authentic.
What Our Clients Say
Real businesses across the North East have experienced our impact, and they’re talking about it:
“Fantastic agency, I would highly recommend David and his team. They helped us tremendously with a new Website SEO and Social Media marketing!”
“We partnered with David and the team at Sumo Marketing Group after a competitive pitching process… Sumo have handled radio advertising, outdoor across the Tyne & Wear Metro, and digital marketing across social media, SEO, and web development.”
“We have used Sumo Marketing Group to increase our presence both on Google and Social Media channels. They have been a pleasure to deal with—understanding our requirements and providing insight & help along the way.”
Ready to Partner with the North East’s Top Social Media Agency?
Whether you’re an ambitious start-up or an established brand, we’ll help you harness the power of social media to drive real growth. Let’s talk.